Braly Builders Supply Receives “Coolest Hardware Store” Award

Braly Builders Supply Receives “Coolest Hardware Store” Award

Ace Hardware Corporation recognizes local store for customized service 

Braly Building Supply. Photo by Breezy Lake Wolfe

Palestine, Texas – Whether in need of paint, flooring, hardware or housewares, residents of Palestine, Texas, can find everything they need at Braly Builders Supply. For offering these unique products, services and more, Ace Hardware Corporation has recognized Braly Builders Supply with a 2014 “Coolest Hardware Store” award. Of 4,850 locally-owned and operated Ace Hardware stores worldwide, Braly Builders Supply is one of just six stores honored with this year’s award.

“We were so shocked and honored just to be nominated!” Owner Vicki Braly said. “When we heard we had won the award, it made all of our hard work over the last 18 months worth it. It brings a certain level of pride to all of our staff for Ace to consider us one of the Coolest Hardware Stores on the Planet.”

Braly Builders Supply is a fourth-generation operation owned by Vicki and Stephen Braly. Braly Builders Supply’s current location, the former Rusk Elementary School built in 1938, is definitely one for the textbooks. Stephen and Vicki used the already available academic flair of chalkboards, teacher cabinets and lockers found within the building as displays, showcases and aisle signs. Repurposing the building instead of tearing it down was supported by the community as “people like to see an old building refurbished rather than destroyed. With this building, we feel we were able to keep the old store feel in a new location,” Vicki said.

Customers seem to be talking about the store one way or another, either about the historic building’s reuse in a postively glowing manner or it may simply be due to the great customer service. “People tell us all the time, ‘If you are looking for something you can’t find, go to Braly’s,’” Vicki said. Beyond what Braly Builders Supply offers shoppers, there is also what the store gives to the community. Braly Builders Supply supports many local organizations that may touch a community member’s heart, such as the local baseball teams, Disabled American Veterans, Anderson County Youth Livestock Association, Junior Service League, churches and schools.

“Being a ‘Coolest Hardware Store’ isn’t just about having a unique building and products. It’s about meeting the community’s needs in a way that only a small business can, just as the team at Braly Builders Supply does every day,” said Kane Calamari, vice president of retail operations and new business at Ace Hardware Corporation. “Congratulations to Braly Builders Supply for their commitment to providing a consistently amazing – and cool – shopping experience for their customers and community.”

Earlier this week, local award recipients celebrated their recognition as a “Coolest Hardware Store” at Ace’s Platinum Conference in Las Vegas; a three-day retail symposium bringing together Ace’s top-performing store management from around the country.

Across the board, Ace Hardware stores are known for their excellent customer satisfaction and helpfulness. In 2014, the J.D. Power 2014 U.S. Home Improvement Retailer Store Satisfaction StudySM again ranked Ace Hardware “Highest in Customer Satisfaction with Home Improvement Retail Stores, Eight Years in a Row.” For more information, please visit

For more information about Braly Builders Supply, located at 420 W. Palestine Ave., Palestine, TX 75803, visit


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